VIPUL MUSIC CO. today owns 3,500 titles of which a minimum of 10 have been 10 million sellers, and over 15 have grossed more than 5 millions in sales and another 20 have bagged sales of about a million. Since the year 1981, Tips has the highest number of gold and platinum discs to their credit in comparison with any other record label in India.
VIPUL MUSIC CO. also holds soundtrack copyrights of at least 50 Hindi movies, while the soundtrack copyright of each movie costs about a million dollars and another million dollars is spent on promotion.
Similarly, VIPUL MUSIC CO. boasts of its own distribution system. It possesses a set of distributors handling only VIPUL MUSIC CO. products, an exceptional phenomenon in the Indian music industry as mostly distributors are found dabbling in the product of more than one record label. This team of distributors serve more than 1000 wholesalers across the length and breadth of the country who, in turn, serve more than 4,00,000 retailers.
VIPUL MUSIC CO. also owns two factories which use internationally recognized, state of the art machines specially imported from Italy and Denmark, such as Otari, Lyrec and Tapematics. These factories incorporate digital bin mastering facilities, work on just-in-time inventory management system and use in-house logistics facilities to deliver more than 1,50,000 cassettes per day to the Indian market.
In what serves as a testimony to the company's success, VIPUL MUSIC CO. has offices located in the United States, Dubai and England where it operates via its licenses. It also distributes products in USA , CANADA, Malaysia and is currently looking for aggressive distribution and expanding its repertoire in other markets.
As another ace up its sleeve, VIPUL MUSIC CO. has now entered the area of film production. Under its banner, VIPUL MUSIC CO. has already produced ' MAKHAN KHA GAYO MAKHAN CHOR ', ' AAO MANMOHAN ' and ' SRI KRISHAN NAAM RAAS PIYA KARO ' in the last years. In spite of being the youngest entrant into the VIPUL MUSIC CO. film industry as producers, it already has three films under production. It has started experimenting with different forms of distributions, which is in keeping with the VIPUL MUSIC CO. tradition of setting trends.
After changing the face of the Indian Music Industry, this corporate genius has now spread its wings over the creative skies of Indian filmdom.